Assessment Description:
As the name implies, visual rhetoric means the part of communication that involves what is seen, including colors, forms, and the way what we are seeing is laid out on the page. Font type and size can also be included in visual design. The term rhetoric can sometimes cause confusion, so for clarity’s sake; here it means techniques used for the sake of persuasion.
Keeping these definitions in mind, describe an image from one of the CDC website pages on ADHD (http://www.cdc.gov/NCBDDD/adhd/index.html) that you find to be especially powerful and persuasive. What makes it so? Identify the image’s purpose and audience. Please be sure to provide a description of your chosen image so that your classmates and instructor can also analyze your selection.
During the week, read your classmates' posts and explain the degree to which you agree or disagree about the effectiveness of the visuals the CDC has provided on its page about ADHD.
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SOLUTION to ENG-105-ONL5: English Composition I - Topic 3 DQ 1.
SAMPLE 1
Hello class,
Visual rhetoric plays a powerful role in conveying messages and persuading audiences. The image that stands out for me from the CDC website is one about ADHD myth-busting. I believe it presents an excellent example of effective visual rhetoric due to several reasons. One is because, unlike the other text on the page, the image uses a simple, clean design with a pale pink background and black text. At the top, "** ADHD Myth-busting **" is bolded, immediately drawing the eye and signaling the purpose of the content. Additionally, an orange warning triangle icon is placed in the upper right corner, subtly reinforcing that this information is important and challenging common misconceptions.
Secondly, the text itself is concise and clearly formatted thus making it easy to read and absorb. The first sentence directly states that “popular beliefs about ADHD causes are not supported by research” (CDC 2024). I strongly believe that this authoritative framing is persuasive, positioning the CDC as a reliable source countering misinformation. I also find this image powerful because it efficiently exposes multiple myths in a visually appealing and easily digestible format. The warning icon and myth-busting title create a sense of urgency and importance around correcting false information. As Grand Canyon University (2022) notes, "Visual rhetoric, although not a rhetoric on its own, is a part of the communication process that involves the sense of sight and includes colors, forms, and page layout. A visual image can communicate and enhance written text."
The purpose of this image is to educate the general public and also dispel common misconceptions about ADHD. The audience seems to be general readers seeking factual information about ADHD, particularly parents, educators, or others who may be having relations with any person suffering from this neurodevelopmental disorder. I look forward to learning on what you found to be an effective visual from what the CDC has provided on its page about ADHD.
References
CDC. (2024, June 27). About Attention-Deficit/Hyperactivity Disorder(ADHD). https://www.cdc.gov/adhd/about/index.html
Grand Canyon University (2022). Writing with purpose. (2nd ed.)